INSTRCUTION: Response should be at least 200 words in length. All sources used, including the textbook, must be referenced; paraphrased and quoted material must have accompanying citations. Answer each question separately with references
1. Compare and contrast two of Rumelt’s four criteria for evaluating strategies.
2. Describe the seven-step process of effective contingency planning in strategy evaluation.
3. Discuss some contingency plans commonly established by firms.
4. Discuss the different perspectives and concerns of the balanced scorecard.