Montana Mountain Biking Case

Task:
Read the Montana Mountain Biking Case (p.212, textbook), and complete questions 1 – 4

http://elle.baxpace.com/E-Commerce/eCommerce%20e-Book/05_eC_Chapter4.pdf

Notes:
I am looking for a thoughtful, insightful analysis! Justify your answers accordingly!

please please please avoid Plagiarism:)