Commitment to Communication – Hodges Model

 

Commitment to Communication – Hodges Model

  1. The key decision is:
    • Should Laurie replace the CFO’s article on the significance of upholding culture in Valu-Shop with the CEO’s Saturday speech concerning the unmet company sales objectives as noted within the past trading quarter?
  2. The key factors are:

Those arguing for the proposed action

    • The company’s founder instilled within the workforce the employees’ importance to the company as reflected by the motto ‘our people make the difference.’ Following this standpoint, he included all workers in the profit-sharing scheme in alignment to acquired revenues. Therefore, the company’s dismal performance will directly influence the profit aspect and therefore mandates that the employees should be informed concerning the same.
    • Additionally, the company’s founder also identified with the need to instill proper communication within the organization thus leading to the introduction of the Valu-Shop Today publication towards the same. The main rationale offered for this publication was that it would act as an informative tool for the workforce. Therefore, if truly the company’s management is strict in upholding the founder’s culture, then this should be considered.
    • Laurie is more experienced than Kerry in terms of journalism and therefore she is able to offer a more professional approach into the matter. This can be proved by the instance where Laurie employed various modifications and re-branding to the publication leading to a higher acceptance within the workforce. In fact, this is what led to the inclusion of Kerry in the traveling instances.
    • Laurie desires to relay the given performance information in a small section with the rest covering motivational and optimistic quotes from the CEO towards meeting the desired company objectives.

Those arguing against the proposed action

  • Valu-Shop Today is a corporate publication that is allocated in diverse locations. Note that, the magazine serves both the employees as well as the communities in the given locations. Including the Laurie’s article in the magazine means that the information will be relayed to the bigger populace and as the CEO stated, it will negatively influence the company in terms of markets, shareholders assurance, and workers profit accounts.
  • As noted by Kerry, the present feature article belongs to the CFO and following this, it has already been submitted. Internal strife has been noted in the company concerning publishers and writers and therefore according preference to the CEO’s article will only act to enhance the issue since it will present an inequity aspect. In addition, Kerry has only barred the article’s publication the present magazine edition but not from the subsequent ones. Therefore, Laurie should not offer an assumption that the article will never be published; rather she should discuss placing the same in another edition with her superior.
  • Kerry supports transparency within the organization and believes that the information should be relayed through the store-level micro approach since it will deal with the situation more effectively as opposed to Laurie’s macro approach that handles all outlets as a joint program.
  1. The values are:

Those arguing for the proposed action

    • Consistency – the company should ensure that all decisions are aligned to set values as noted with the profit sharing and communication elements in Valu-Shop.
    • Transparency – the company should ensure that the employees are informed concerning the company’s progress in all instances.
    • Honesty – Laurie is sincere in noting her writing superiority over Kerry and relays her concerns well to her superior.
    • Integrity – Laurie only needs to relay little information concerning the company’s target problems, with the bulk of the article motivating the workers towards addressing the problem. This is in alignment to a good leader.

Those arguing for the proposed action

  • Equity – if Kerry offers precedence to the CEO’s article over the CFO’s publication, it is highly likely that it will appear as a prejudiced move, as related to authority.
  • Respect – Laurie should learn to revere her superior with regard to final decision instances. Having relayed her observations, it means that Kerry has offered the verdict having factored in Laurie’s views.
  • Fairness – Laurie is quite good in her writing tasks but Kerry precedes her in management aspects.
  • Accomplishment – Although Kerry seems insensitive to the given suggestions, she actually supports transparency and communication in the company, although this is through a different approach.
  1. The priority loyalties are:
    • Employees – noted as the first priority in the company’s culture.
    • Company – outlined as the second priority as noted through the CEO’s speech.
    • Boss – hierarchical power accords submission from lower employees to bosses.
    • Myself – personal views rank as the lowest due to the subjective factor.
  2. Alternative courses of action are:
  1.                                                              I.      Prepare internal memos that will relay the issue and seek for workers input within regard to the given issue.
  2.                                                           II.      Organize internal meetings with workers in the various outlets.
  3.                                                        III.      Include the article in the present publication but not as the feature story.
  4.                                                        IV.      Create a fortnight emergency publication solely addressing the issue to be distributed to the employees only.
  5.                                                           V.      Include the problem as a lead story in the next publication.
  6.                                                        VI.      Divide the front page in a manner that allows for the inclusion of both stories.
  1. Wisdom of ages (Aristotle, Kant, Rawls, Mill) suggests:
    • Aristotle’s wisdom advocates for virtuousness in one’s actions and this would with the mandate that reporters should offer good information accounts. This would favor alternatives II, IV, and I.
    • Kantian views accord the universality aspect (collective solutions) and respect towards observations and views rendered by the involved parties as noted in alternatives III, IV, and VI.
    • Rawls proposes that affected parties should ignore their views by replacing them with needs relating to other individuals, in this instance the employees and the company. This would align to alternatives II and I.
    • Mill’s views are embedded within the utilitarian factor that accords the highest benefits to a large group while reducing the damage accorded to the tertiary group. This is noted in alternatives II, IV, and I.
  2. My decision is:
    • Laurie should act in accordance to Kerry’s directives and permit store managers in handling the issue within a micro level. This will ensure that transparency is maintained in terms of communication to the employees in a prudent manner that holds the information from the public. Subsequently, the company’s markets will be protected. The present Valu-Shop Today should use the CFO’s article as the lead story. Laurie may then discuss the internal emergency publication with Kerry to be released two weeks after the normal Valu-Shop Today to relay the CEO’s message. Workers would understand the emergency attached to it after the information is initially relayed by the store managers. In fact, this latter edition would act as a complementary issue following the culture recap within the preceding edition; strengthening the transparency element.
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